If you aren’t sure about coaching, consider this:
How helpful would it be for you to have a “thinking partner” to help you process and deal with issues and plans for the future? Currently, my clients include executives and professionals in banking, finance, pharmaceuticals, retail, government agencies and public utilities.
Your focus may include:
- Preparing for your next-level leadership position
- Enhancing organizational performance and communications
- Mastering new roles and relationships
- Creating visions and strategic plans
- Finding better solutions for dealing with difficult people and situations
- Having a reserve of time, energy and money
- Experiencing fulfillment and success
- Mentoring for both internal and external coaches
Most of the coaching is done by phone, yet the coaching arrangement may include:
- In person on-site intake sessions
- In person coaching in Phoenix or on-location as necessary
- Conflict Mediation and Resolution
- Team Coaching (situational or using the Team Advantage program)
- Strategic Planning
See the extensive list of testimonials to better understand the results you will receive working with Marcia Reynolds, PsyD.
AMA Study Finds More Use of High-Level Coaching
by Agatha Gilmore
Today, many organizations aim to grow by accelerating talent development as much as possible. According to a new study by the American Management Association (AMA), coaching has become one increasingly popular way to do it.
The study, “Coaching: A Global Study of Successful Practices,” surveyed more
than 1,000 business leaders around the world and found use of coaching as a
means of increasing individual productivity was up. Nearly 60 percent of
North American companies use coaching for high potentials frequently or a
great deal, and about 42 percent use coaching of executives to the same
extent. These percentages were higher in the international sample.
Contrarily, only 37 percent of North American respondents and less than 30
percent of international respondents said they used coaching to help problem
“We’re all expecting more out of individual performers,” said Edward Reilly,
president and CEO of AMA. “I think coaching has been found to be another
effective tool in terms of talent development, and it makes sense to invest
in that type of development. It’s also pretty clear that the reduction [in
coaching for low performers] comes from trend to learner, more competitive
companies with probably less tolerance for long-term carrying of people who
are not performing. Extensive amounts of intervention are probably not as
common as they might have been a decade or two ago.”
The study’s findings also tie into issues surrounding Generation Y
employees’ entry into the workforce. These young workers are known for their
social networking and their need for mentoring and guidance. Coaching is not
only desired but expected by Gen Yers, but many recognize it’s something
they must earn in today’s marketplace.
“I think younger people see [coaching] as an important part of their
long-term deal with the company,” Reilly said. “Part of their compensation
is the company’s efforts to develop them as individuals and as managers.”
The AMA study also found the type of coaching offered has an impact on the
effect. For example, it appears external coaches can be more individually
effective, while internal coaches tend to be more cost-efficient in the long
“[I]nternal coaches often provide lower cost of services, exhibit more
consistency in methods and understand the organizational culture,” said the
AMA study. “However, they may also be perceived as less credible. Leaders
may consider internal coaches to be less confidential. ”
The study’s authors cite a 2007 report titled “Executive Coaching for
Results,” in which 59 percent of leaders indicated a preference for external
coaches, while only 12 percent preferred internal coaches.
“External coaches can bring greater objectivity, fresher perspectives,
higher levels of confidentiality and experience in many different
organizations, industries and business environments, ” they wrote.
Regardless of what kind of coaches an organization chooses, the AMA study
showed, in these troubled economic times, organizations likely will find
more value than ever in leveraging coaching.
“Generally speaking, our team believes that coaching will continue to expand
and mature as an important leadership development practice,” said the
authors. “We expect that coaching will become one of the keys to developing
and retaining scarce talent in the future, and we think companies that learn
to leverage it well will have a significant competitive advantage in the
global marketplace. ”
To see a full copy of the free AMA study, visit www.amanet.org and register
to view their research and surveys in their Free Resource section.